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Is hyaluronic acid as effective as skincare brands claim?

<p><em><a href="https://theconversation.com/profiles/lian-liu-1459225">Lian Liu</a>, <a href="https://theconversation.com/institutions/university-of-surrey-1201">University of Surrey</a></em></p> <p>Hyaluronic acid has become a huge buzzword in the beauty industry, with everything from creams and cleansers to shampoos containing it. Often, these products are marketed to consumers with the promise that hyaluronic acid will boost hydration – important for keeping the skin looking its best.</p> <p><a href="https://www.frontiersin.org/articles/10.3389/fvets.2019.00192/full">Hyaluronic acid</a> is ubiquitous in our organs and tissues, playing a crucial role in the function of our cells and tissues.</p> <p>Hyaluronic acid has been in clinical use for decades, for example, as an injectable between joints to help <a href="https://pubmed.ncbi.nlm.nih.gov/31294035/">lubricate cartilage</a>. But at the turn of the century, cosmetic companies began using it as a moisturising ingredient in cosmetic products.</p> <p>Topically, it’s thought that hyaluronic acid works by holding and retaining water molecules in order to <a href="https://www.sciencedirect.com/science/article/abs/pii/S014181301833770X">hydrate the skin</a> and restore elasticity, preventing wrinkles. When combined with sunscreen, hyaluronic acid may be capable of protecting the skin against ultraviolet radiation as it has <a href="https://doi.org/10.1016/j.ijbiomac.2018.09.188">antioxidant properties</a> (meaning it prevents damage caused by oxidising agents, such as ultraviolet radiation).</p> <p>One of the most frequent marketing claims used to sell hyaluronic acid is the long-held belief that hyaluronic acid holds 1,000 times its weight in water. This means it can maintain moisture and reduce moisture loss.</p> <p>But this claim has been called into question recently, with <a href="https://www.newscientist.com/article/2418345-benefits-of-hyaluronic-acid-in-skincare-products-have-been-oversold/">numerous publications</a> recently discussing <a href="https://www.dailymail.co.uk/health/article-13140853/Benefits-hyaluronic-acid-skincare-oversold.html">the findings</a> of a <a href="https://chemrxiv.org/engage/chemrxiv/article-details/64b5b086b053dad33a6cdcaf">pre-print paper</a> which suggests this claim is not true.</p> <p>The authors of the pre-print, researchers from the University of California, looked into the molecule-binding properties of hyaluronic acid and water to test the claim that it can hold 1,000 times its weight in water.</p> <p>To do this, the researchers created a solution containing 1g of hyaluronic acid and 1,000g of water (0.1% of hyaluronic acid), which was compared with just water. They then applied heat to both solutions, measuring the thermal changes that occurred. They found that there was not much difference in the changes that occurred in the 0.1% hyaluronic acid solution compared with the pure water. They therefore concluded that the long-held claim is not true.</p> <p>These findings may have consumers wondering how well their hyaluronic acid products actually work if it doesn’t hydrate the skin as much as previously claimed.</p> <h2>How hyaluronic acid works</h2> <p>While there’s no disputing the experimental results obtained, the conclusion on hyaluronic acid’s water-holding capacity is not applicable to all forms of hyaluronic acids.</p> <p>Hyaluronic acid comes in different molecular sizes. This pre-print only looked at one medium-sized hyaluronic acid molecule in their experiments. This means the results may only be true for products containing medium and smaller sized hyaluronic acid molecules.</p> <p>When hylauronic acid interacts with water, its water-loving and water-hating parts lead to electrostatic repulsion. This enables large numbers of hyaluronic acid molecules to <a href="https://onlinelibrary.wiley.com/doi/abs/10.1111/j.1468-3083.2004.01180.x">form networks</a>, which look a bit like honeycombs, and expand.</p> <p>The larger the hyaluronic acid’s molecule size, the more capable it is of forming these honeycomb structures – and also the more able it is to retain water relative to its own weight.</p> <p>Hyaluronic acid with larger molecular sizes will form these networks at a concentration of 0.1%, meaning it can hold 1,000 times its own weight in water. Some very large molecules will even form these networks at a <a href="https://pubmed.ncbi.nlm.nih.gov/2012600/">concentration as low as 0.05%</a>. This means it can hold 2,000 times its weight in water.</p> <p>It’s also worth noting that hyaluronic acid doesn’t just hold moisture and hydrate the skin. Because of its <a href="https://onlinelibrary.wiley.com/doi/abs/10.1111/j.1468-3083.2004.01180.x">hydrating and antioxidant effects</a>, it also promotes cell regeneration and stimulates collagen production. So hyaluronic acid’s benefits go beyond its ability to retain water.</p> <p>Although this paper may have partially debunked one popular claim about hyaluronic acid’s moisturising abilities, that doesn’t mean you should stop using it. The research still shows there’s no doubt about hyaluronic acid’s moisturising abilities, which can leave skin softer, smoother and with fewer wrinkles. Plus, hyaluronic acid’s antioxidant effects promote the growth of new skin cells and collagen.</p> <p>But if you want to make sure you’re getting the most effective product possible, look for one containing multiple weights of hyaluronic acid molecules (sometimes labelled as “triple weight”, “multiweight” or “multi-molecular weight”). Also look for a product containing a minimum hyaluronic acid concentration of 0.1%.</p> <p>This is because research suggests products containing a <a href="https://onlinelibrary.wiley.com/doi/full/10.1111/jocd.14981">formulation of multiple sizes</a> of hyaluronic acid molecules could be more beneficial for skin than formulations containing only one molecule size. This is partly due to smaller molecules permeating skin better, while the larger ones hold more water.<!-- Below is The Conversation's page counter tag. Please DO NOT REMOVE. --><img style="border: none !important; box-shadow: none !important; margin: 0 !important; max-height: 1px !important; max-width: 1px !important; min-height: 1px !important; min-width: 1px !important; opacity: 0 !important; outline: none !important; padding: 0 !important;" src="https://counter.theconversation.com/content/224906/count.gif?distributor=republish-lightbox-basic" alt="The Conversation" width="1" height="1" /><!-- End of code. If you don't see any code above, please get new code from the Advanced tab after you click the republish button. The page counter does not collect any personal data. More info: https://theconversation.com/republishing-guidelines --></p> <p><a href="https://theconversation.com/profiles/lian-liu-1459225"><em>Lian Liu</em></a><em>, Reader, School of Chemistry and Chemical Engineering, <a href="https://theconversation.com/institutions/university-of-surrey-1201">University of Surrey</a></em></p> <p><em>Image credits: Shutterstock</em></p> <p><em>This article is republished from <a href="https://theconversation.com">The Conversation</a> under a Creative Commons license. Read the <a href="https://theconversation.com/is-hyaluronic-acid-as-effective-as-skincare-brands-claim-224906">original article</a>.</em></p>

Beauty & Style

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Bunnings has toppled Woolworths as Australia’s most ‘trusted’ brand – what makes us trust a brand in the first place?

<p><a href="https://theconversation.com/profiles/louise-grimmer-212082">Louise Grimmer</a>, <em><a href="https://theconversation.com/institutions/university-of-tasmania-888">University of Tasmania</a></em></p> <p>Think of some of the world’s biggest brands: Nike, McDonald’s, Coca-Cola, Apple. With what do you associate them? Are they positive associations? Now consider, do you trust them?</p> <p>Brand trust is a measure of how customers <em>feel</em> about a brand in terms of how well the brand delivers on its promises. Trust is an important measure for any organisation, large or small.</p> <p>Whether or not customers trust a brand can be the difference between choosing that brand’s products or services over another.</p> <p>In Australia, Woolworths <a href="https://www.roymorgan.com/findings/9472-risk-monitor-quartely-update-december-2023">held the title</a> of our most trusted brand for three and a half years. But recent cost-of-living pressures have put supermarkets in the spotlight for all the wrong reasons.</p> <p>Roy Morgan Research’s <a href="https://www.roymorgan.com/findings/9472-risk-monitor-quartely-update-december-2023">most recent trust rankings</a> show Woolworths has slipped to number two, handing its crown to hardware behemoth Bunnings.</p> <p>It’s clear that trust is fragile and can be quickly squandered when brands lose touch with those they serve.</p> <p>So what makes us trust a brand in the first place? And why do we trust some more than others?</p> <h2>What makes us trust a brand?</h2> <p>According to customer experience management firm Qualtrics, <a href="https://www.qualtrics.com/au/experience-management/brand/brand-trust/">brand trust</a> is</p> <blockquote> <p>the confidence that customers have in a brand’s ability to deliver on what it promises. As a brand consistently meets the expectations it has set in the minds of customers, trust in that brand grows.</p> </blockquote> <p>There are many ways to go about measuring brand trust. A typical first step is to ask lots of people what they think, collating their general opinions on product quality and the brand’s customer service experience.</p> <p>This can be strengthened with more quantifiable elements, including:</p> <ul> <li>online ratings and reviews</li> <li>social media “sentiment” (positive, negative or neutral)</li> <li>corporate social responsibility activities</li> <li>philanthropic efforts</li> <li>customer data security and privacy.</li> </ul> <p>Some surveys go even deeper, asking respondents to consider a brand’s vision and mission, its approaches to sustainability and worker standards, and how honest its advertising appears.</p> <h2>Is this a real and useful metric?</h2> <p>The qualitative methodology used by <a href="https://www.roymorgan.com/findings/9472-risk-monitor-quartely-update-december-2023">Roy Morgan</a> to determine what Australian consumers think about 1,000 brands has been administered over two decades, so the data can be reliably compared across time.</p> <p>On measures of both trust and distrust, it asks respondents which brands they trust and why. This approach is useful because it tells us which elements factor into brand trust judgements.</p> <p><a href="https://roymorgan-cms-prod.s3.ap-southeast-2.amazonaws.com/wp-content/uploads/2024/03/07035120/9472-Risk-Monitor-Quartely-Update-December-2023-1-1.pdf">Customer responses</a> about the survey’s most recent winner, Bunnings, show that customer service, product range, value-for-money pricing and generous returns policies are the key drivers of strong trust in its brand.</p> <p>Here are some examples:</p> <blockquote> <p>Great customer service. Love their welcoming staff. Whether it’s nuts and bolts or a new toilet seat, they have it all, value for money.</p> <p>Great products and price and have a no quibble refund policy.</p> <p>Great stock range, help is there if you need it and it is my go-to for my gardening and tool needs. Really convenient trading hours, and their return policy is good.</p> </blockquote> <p>In addition to trust, there are three other metrics commonly used to assess brand performance:</p> <ul> <li> <p><strong>brand equity</strong> – the commercial or social value of consumer perceptions of a brand</p> </li> <li> <p><strong>brand loyalty</strong> – consumer willingness to consistently choose one brand over others regardless of price or competitor’s efforts</p> </li> <li> <p><strong>brand affinity</strong> – the emotional connection and common values between a brand and its customers.</p> </li> </ul> <p>However, trust is becoming a disproportionately important metric as consumers demand that companies provide <a href="https://www.forbes.com/sites/bernhardschroeder/2020/01/16/from-the-traditional-to-the-outrageous-four-brands-that-use-honest-transparency-to-build-loyal-customers-with-non-traditional-marketing-and-branding/?sh=6689f81320a1">increased transparency</a> and exhibit greater care for their customers, not just their shareholders.</p> <h2>Why do Australians trust retailers so much?</h2> <p>Of Australia’s top ten most trusted brands, seven are retailers – Bunnings, Woolworths, Aldi, Coles, Kmart, Myer and Big W.</p> <figure class="align-center zoomable"><a href="https://images.theconversation.com/files/582082/original/file-20240314-28-h0xdf4.png?ixlib=rb-1.1.0&amp;q=45&amp;auto=format&amp;w=1000&amp;fit=clip"><img src="https://images.theconversation.com/files/582082/original/file-20240314-28-h0xdf4.png?ixlib=rb-1.1.0&amp;q=45&amp;auto=format&amp;w=754&amp;fit=clip" sizes="(min-width: 1466px) 754px, (max-width: 599px) 100vw, (min-width: 600px) 600px, 237px" srcset="https://images.theconversation.com/files/582082/original/file-20240314-28-h0xdf4.png?ixlib=rb-1.1.0&amp;q=45&amp;auto=format&amp;w=600&amp;h=279&amp;fit=crop&amp;dpr=1 600w, https://images.theconversation.com/files/582082/original/file-20240314-28-h0xdf4.png?ixlib=rb-1.1.0&amp;q=30&amp;auto=format&amp;w=600&amp;h=279&amp;fit=crop&amp;dpr=2 1200w, https://images.theconversation.com/files/582082/original/file-20240314-28-h0xdf4.png?ixlib=rb-1.1.0&amp;q=15&amp;auto=format&amp;w=600&amp;h=279&amp;fit=crop&amp;dpr=3 1800w, https://images.theconversation.com/files/582082/original/file-20240314-28-h0xdf4.png?ixlib=rb-1.1.0&amp;q=45&amp;auto=format&amp;w=754&amp;h=350&amp;fit=crop&amp;dpr=1 754w, https://images.theconversation.com/files/582082/original/file-20240314-28-h0xdf4.png?ixlib=rb-1.1.0&amp;q=30&amp;auto=format&amp;w=754&amp;h=350&amp;fit=crop&amp;dpr=2 1508w, https://images.theconversation.com/files/582082/original/file-20240314-28-h0xdf4.png?ixlib=rb-1.1.0&amp;q=15&amp;auto=format&amp;w=754&amp;h=350&amp;fit=crop&amp;dpr=3 2262w" alt="table shows that Bunnings is now Australia's most trusted brand, and Optus the least trusted brand." /></a><figcaption><span class="caption">The latest changes to Australia’s most trusted and most distrusted brand rankings.</span> <span class="attribution"><a class="source" href="https://www.roymorgan.com/findings/9472-risk-monitor-quartely-update-december-2023">Roy Morgan Single Source (Australia)</a></span></figcaption></figure> <p>This <a href="https://www.fastcompany.com/90901331/america-most-trusted-brands-companies-report-2023-morning-consult">stands in contrast</a> with the United States, where the most trusted brands are predominantly from the healthcare sector.</p> <p>So why do retail brands dominate our trust rankings?</p> <p>They certainly aren’t small local businesses. Our retail sector is <a href="https://www.afr.com/companies/retail/in-the-shopping-trolley-war-the-supermarkets-have-to-give-20240122-p5ez4k">highly concentrated</a>, dominated by a few giant retail brands.</p> <p>We have only two major department stores (David Jones and Myer), three major discount department stores (Big W, Target and Kmart) and a <a href="https://www.abc.net.au/news/2024-02-23/a-history-of-the-duopoly-coles-woolworths/103494070">supermarket “duopoly”</a> (Coles and Woolworths).</p> <p>It’s most likely then that these brands have been enjoying leftover goodwill from the pandemic.</p> <p>As Australia closed down to tackle COVID-19, the retail sector, and in particular the grocery sector, was credited with enabling customers to <a href="https://www.smh.com.au/business/companies/inside-story-how-woolworths-and-coles-joined-forces-to-avert-covid-19-disaster-20200611-p551lk.html">safely access</a> food and household goods.</p> <p>Compared with many other countries, we did not see a predominance of empty shelves across Australia. Retailers in this country stepped up – implementing or improving their online shopping capabilities and ensuring physical stores followed health guidelines and protocols.</p> <p>Now, with the pandemic behind us and in an environment of high inflation, the <a href="https://www.abc.net.au/news/2024-02-20/woolworths-coles-supermarket-tactics-grocery-four-corners/103405054">big two supermarkets</a> face <a href="https://www.theguardian.com/australia-news/2024/feb/20/do-coles-woolworths-specials-actually-offer-savings-choice-survey-supermarket-price-gouging-inquiry">growing distrust</a> and a <a href="https://www.aph.gov.au/Parliamentary_Business/Committees/Senate/Supermarket_Prices/SupermarketPrices">public inquiry</a>.</p> <h2>Lessons from the losers</h2> <p>After <a href="https://www.theguardian.com/business/2023/nov/20/optus-scandals-network-outage-cyberattack-ceo-resignation-kelly-bayer-rosmarin">two high profile disasters</a>, Optus finds itself the most distrusted brand in Australia.</p> <p>Its companions in the “most distrusted” group include social media brands Meta (Facebook), TikTok and X.</p> <p>Qantas, Medibank Private, Newscorp, Nestle and Amazon also made the top 10.</p> <p>The main reason consumers distrust brands is for a perceived failure to live up to their promises and responsibilities.</p> <p>For example, <a href="https://www.washingtonpost.com/technology/2023/09/18/amazon-working-conditions-safety-osha-doj/">worker conditions at multinational firm Amazon</a> are seen by some consumers as a reflection of questionable business practices.</p> <p>Other brands may have earned a reputation for failing to deliver the basics, like when chronic <a href="https://www.afr.com/companies/transport/compensating-travellers-for-cancelled-flights-long-overdue-20240212-p5f45c">flight delays and cancellations</a> plagued many Qantas customers.</p> <h2>Lessons from the winners</h2> <p>On the flip side, consumers have rewarded budget-friendly retailers with increased trust in the most recent rankings.</p> <p>Aldi, Kmart and Bunnings have improved their standing as trusted brands, no doubt in part because they have helped many Australian consumers deal with tight household budgets.</p> <p>As discretionary consumer spending continues to tighten, we may see a more permanent consumer shopping <a href="https://www.theaustralian.com.au/business/retail/rise-of-the-value-shopper-as-budgets-are-crunched-a-threat-and-opportunity-for-retailers/news-story/9b7a355cfb3866ec60d2ee42b7cbd567">shift towards value for money</a> brands and discounters.</p> <p>Trust is a fragile thing to maintain once earned. As we move through 2024, Australian companies must pay close attention to their most important asset – strong relationships with those they serve.<!-- Below is The Conversation's page counter tag. Please DO NOT REMOVE. --><img style="border: none !important; box-shadow: none !important; margin: 0 !important; max-height: 1px !important; max-width: 1px !important; min-height: 1px !important; min-width: 1px !important; opacity: 0 !important; outline: none !important; padding: 0 !important;" src="https://counter.theconversation.com/content/225578/count.gif?distributor=republish-lightbox-basic" alt="The Conversation" width="1" height="1" /><!-- End of code. If you don't see any code above, please get new code from the Advanced tab after you click the republish button. The page counter does not collect any personal data. More info: https://theconversation.com/republishing-guidelines --></p> <p><a href="https://theconversation.com/profiles/louise-grimmer-212082">Louise Grimmer</a>, Senior Lecturer in Retail Marketing, <em><a href="https://theconversation.com/institutions/university-of-tasmania-888">University of Tasmania</a></em></p> <p>This article is republished from <a href="https://theconversation.com">The Conversation</a> under a Creative Commons license. Read the <a href="https://theconversation.com/bunnings-has-toppled-woolworths-as-australias-most-trusted-brand-what-makes-us-trust-a-brand-in-the-first-place-225578">original article</a>.</p>

Money & Banking

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Gina Rinehart snaps up another iconic Aussie brand

<p>Not long after being crowned<em> The Australian Financial Review’s (AFR)</em> Business Person of the Year, Gina Rinehart has made another big move in the fashion industry. </p> <p>The mining magnate has purchased heritage shoe brand Rossi Boots, which has been operating since 1910, as part of her  “commitment to preserving iconic national brands”. </p> <p>“(This) ensures that Rossi’s manufacturing excellence remains in Australian hands and will see it expand into new markets,” Rinehart’s company S. Kidman and Co said. </p> <p>Rossi Boots was founded by Arthur Rossiter, and sell high-quality leather boots for both men and women.</p> <p>They even supplied hundreds of boots to Australian soldiers during World War I and World War II, which Rinehart said is a “recognition of our national history”.</p> <p>“Rossi Boots is more than just a brand, it represents a cherished part of rural Australia’s way of life,” she said.</p> <p>“We are committed to nurturing its legacy by maintaining operations in Australia and are excited about the possibilities that lie ahead for Rossi Boots under the umbrella of S. Kidman and Co.”</p> <p>The acquisition of Rossi's boots follows Rinehart's recent purchase of another heritage fashion brand, Driza-Bone, known for their oil-skin jackets, which has been a staple in Aussie wardrobes for 125 years.  </p> <p>“We want to keep and preserve its magnificent past but we also want to rejuvenate it,” she said. </p> <p><em>Images: Getty</em></p>

Money & Banking

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Post break-up Hugh Jackman reveals brand new look

<p>In an inspiring turn of events, Hugh Jackman, the ruggedly handsome Wolverine of our dreams, has ditched his trademark beard, just a month after amicably splitting from his wife, Deborra-Lee Furness. We're not entirely sure if the divorce court stipulated a "no facial hair" clause, but the man's commitment to cleanliness is truly inspiring.</p> <p>Jackman took to social media to reveal his fresh, beardless face to the world, leaving fans flabbergasted. The Aussie actor, who previously resembled a distinguished mountain man, now flaunts a look that screams "I might be going through a breakup, but my grooming game is still on point."</p> <p>The transformation was nothing short of astonishing. Instead of the wild and untamed beard we've come to know and love, Jackman shared pictures of himself sporting neatly trimmed facial hair, captured during a visit to a New York barbershop. He even took two street selfies to commemorate this momentous occasion, radiating a vibe that said, "I am ready to tackle life with a jawline as sharp as my wit."</p> <p>On his Instagram stories, Jackman posted a photo of himself grinning like a Cheshire cat in the barber's chair, with the caption, "Thank you Gabriel!!!" Clearly, he was thankful not just for the fine work of his barber but also for the chance to lighten his facial load.</p> <p>Fans couldn't contain their excitement over the "fresh" new look. One fan enthusiastically wrote, "Post break-up Hugh is here! Bring it on." Another chimed in, "You look great Hugh, much cleaner and fresher." It seems the internet was united in their appreciation for the change, as one person couldn't help but comment, "OK, that beard was a bit too long. Now it is 👌. Good decision 😁."</p> <p>Others couldn't resist a good-natured ribbing, with one cheeky commentator joking, "I bet that feels SO much better! We were going to start calling you Grizzly Adams soon 😂." Indeed, Jackman's transformation from a forest-dwelling hermit to a dapper gentleman is a sight to behold.</p> <p>And, of course, there were those who declared Jackman "handsome as ever". It seems that even without his facial fur, the man can still make hearts flutter.</p> <p>Jackman and Furness, who were married for 27 years, <a href="https://www.oversixty.com.au/lifestyle/relationships/hugh-jackman-devastated-after-marriage-split" target="_blank" rel="noopener">announced their separation</a> in September. They revealed their intention to part ways for the sake of "individual growth". And it seems that Jackman's journey of personal development begins with a well-trimmed beard.</p> <p>But what's next for this newly clean-shaven Jackman? Reports suggest that he's on a quest to find love again, with his inner circle placing bets on him "remarrying fairly quickly". Although some reports say he's still "mourning" his past relationship and isn't quite "back in the dating game" just yet, we have no doubt that his fresh face and renewed sense of self will lead to exciting prospects.</p> <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/p/CydYhgjOenY/?utm_source=ig_embed&utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/p/CydYhgjOenY/?utm_source=ig_embed&utm_campaign=loading" target="_blank" rel="noopener">A post shared by Hugh Jackman (@thehughjackman)</a></p> </div> </blockquote> <p>In a surprising twist, <em>US Weekly</em> has reported that the actor is "in the early stages" of writing his memoir, promising "big bombshells." Perhaps this newfound style transformation is just the tip of the iceberg in a series of revelations that will leave us all reeling. We can only imagine the epic tales of his time as Wolverine, his love story with Deborra-Lee Furness, and of course, the "No Beard, No Baggage" chapter.</p> <p>October 12 marked Jackman's 55th birthday, with the actor reuniting briefly with Furness to celebrate at a New York restaurant. The couple enjoyed a "very happy" meal together with friends, and a source reported that it was a "good birthday". A representative for Jackman confirmed, "Yes, it's true. It was a lovely evening," proving that even in the wake of a separation, these two can still dine amicably.</p> <p>Jackman and Furness are said to be speaking fairly regularly following their separation, and the bond between them remains strong. So, as we look forward to the next chapters in the life of Hugh Jackman, we can only hope they come with more shocking style changes, captivating memoirs, and a dash of his infectious charisma. After all, when it comes to Jackman, it's clear that even without his beard, he'll always be a cut above the rest.</p> <p><em>Images: Instagram</em></p>

Beauty & Style

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Sam Armytage opens up on interview with Russell Brand

<p>In light of recent accusations against the comedian and entertainer, Samantha Armytage recently revisited her unforgettable 2009 television encounter with what she described as the charismatic but somewhat "touchy-feely" Russell Brand.</p> <p>Reminiscing about the interview that took place during Brand's peak fame while he was touring Australia, Armytage <span style="font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Roboto, Oxygen, Ubuntu, Cantarell, 'Open Sans', 'Helvetica Neue', sans-serif;">candidly acknowledged that the experience was "pretty full-on".</span></p> <p>"Obviously, he was always rather outrageous in his persona," Armytage told <a href="https://www.news.com.au/entertainment/tv/flashback/sam-armytage-spills-on-infamous-russell-brand-interview/news-story/846c856fa73dab665e3e9dfb983fa320" target="_blank" rel="noopener">The Daily Telegraph's Confidential</a>. "But I do recall him being very touchy-feely, which was quite intense considering I didn't know him personally."</p> <p>During the interview segment, viewers witnessed Brand's playful antics, including seductively biting into a banana and engaging in light flirtation with the Seven Network presenter. He complimented Armytage, telling her she was "gorgeous".</p> <p>"If you were on my television when I was a teenage boy, it would mess me up. I think you are gorgeous," Brand remarked.</p> <p>Blushing, Armytage responded with a compliment of her own, calling him "kind". Brand, with his characteristic humour, swiftly replied, "It ain't kind... it's just a bit rude."</p> <p>Recent discussions have resurrected clips of other prominent Australian presenters, such as TV and radio host Fifi Box and Nine journalist Liz Hayes, engaging in similar playful banter with Brand. However, Armytage is the first to publicly comment on these encounters, which comes at a time when Brand faces allegations of misconduct, rape and sexual assault.</p> <p>It's important to note that Brand has categorically denied all allegations made against him. These accusations surfaced in a joint investigation published by <em>The Sunday Times</em> of London, the <em>Times</em> of London, and Channel 4 Dispatches. Four women have accused Brand of rape, sexual assault, and emotional abuse during the height of his fame from 2006 to 2013.</p> <p>In response to the allegations, Brand released a video statement, vehemently denying what he called "very serious criminal allegations". He insisted that any encounters during his "promiscuous" period were consensual and claimed that he was the target of a "coordinated media attack".</p> <p>As a consequence of these allegations, numerous major organisations have distanced themselves from Brand. Media reports have indicated that episodes of popular UK reality shows, including <em>Big Brother</em>, <em>The Great British Bake Off</em>, and the comedy quiz show <em>QI</em> have been removed from streaming services, years after their initial release.</p> <p>Additionally, London's Metropolitan Police confirmed <a href="https://www.oversixty.com.au/finance/legal/london-police-receive-even-older-russell-brand-sexual-assault-allegation" target="_blank" rel="noopener">that they received a report</a> of an alleged assault involving Brand, though it appears to be distinct from the four victims previously reported in the media.</p> <p><em>Images: Channel 7</em></p>

TV

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London police receive even older Russell Brand sexual assault allegation

<p>London police have announced that they are investigating a sexual assault allegation involving British comedian and actor Russell Brand. This revelation comes in the wake of media reports that have emerged, detailing accusations <a href="https://www.oversixty.com.au/news/news/bbc-responds-to-damning-russell-brand-allegations" target="_blank" rel="noopener">made by four women against Brand</a> for incidents that allegedly occurred between 2006 and 2013, including a rape allegation linked to his Los Angeles residence.</p> <p>Brand, known for his comedy and acting career, has vehemently denied all allegations, asserting that all of his sexual relationships were consensual. The comedian gained fame as a commentator on the reality show <em>Big Brother</em> and subsequently played significant roles in Hollywood films such as <em>Forgetting Sarah Marshall</em> in 2008 and <em>Get Him to the Greek</em> in 2010. He was also briefly married to singer Katy Perry.</p> <p>In recent times, Brand has gained prominence as a political commentator and video blogger, although some of his content has featured COVID-19 conspiracy theories and misinformation regarding vaccines.</p> <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/reel/CxOooOsIGXd/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/reel/CxOooOsIGXd/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank" rel="noopener">A post shared by Russell Brand (@russellbrand)</a></p> </div> </blockquote> <p>The police announcement specifically referenced a new allegation stemming from an incident in central London's Soho neighbourhood in 2003. The Metropolitan Police stated that they are in contact with the woman who made this allegation and are providing her with support. They have also reached out to <em>The Sunday Times</em> and Channel 4, urging anyone who believes they have been a victim of a sexual offence to come forward and report it.</p> <p>In response to these allegations, three of Brand's former employers, including the BBC, Channel 4, and Banijay UK production company, have initiated their own investigations into the claims.</p> <p>Consequently, Brand's upcoming stand-up performance at the Theatre Royal Windsor, scheduled for Tuesday, has been cancelled, with tour promoters announcing the postponement of additional shows in light of the ongoing situation.</p> <p>Talent agency Tavistock Wood has severed ties with the comedian, citing feeling "horribly misled" by him, and Bluebird publisher has decided to "pause" future collaborations with Brand.</p> <p><em>Image: Instagram</em></p>

Legal

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BBC responds to damning Russell Brand allegations

<p>The BBC has shared that they are "urgently looking" into a series of sexual assault allegations against comedian and actor Russell Brand. </p> <p>The allegations from several women emerged after Channel 4's <em>Dispatches</em> program aired a bombshell documentary about the alleged assaults. </p> <p>The documentary, which was a years-long joint investigation between Channel 4 and the Times, has accused Brand of rape and sexual assaults between the years of 2006 and 2013. </p> <p>Brand has denied all the allegations and said all of his relationships have been consensual.</p> <p>Some of the alleged incidents raised by the women in the documentary occurred while Brand, 48, was working at BBC radio stations between 2006 and 2008. </p> <blockquote class="twitter-tweet"> <p dir="ltr" lang="en">The BBC say they are "urgently looking into the issues raised" by allegations about Russell Brand in the <a href="https://twitter.com/hashtag/C4Dispatches?src=hash&ref_src=twsrc%5Etfw">#C4Dispatches</a> documentary, Russell Brand: In Plain Sight.</p> <p>The production company Banijay UK and Channel 4 have also said they are launching their own internal investigations. <a href="https://t.co/937IBnPnOJ">pic.twitter.com/937IBnPnOJ</a></p> <p>— Channel 4 Dispatches (@C4Dispatches) <a href="https://twitter.com/C4Dispatches/status/1703459588379406500?ref_src=twsrc%5Etfw">September 17, 2023</a></p></blockquote> <p>A BBC spokesperson said in a statement, "The documentary and associated reports contained serious allegations, spanning a number of years."</p> <p>"Russell Brand worked on BBC radio programmes between 2006 and 2008 and we are urgently looking into the issues raised."</p> <p>Mr Brand resigned from the BBC programs in 2008 following public uproar over a on-air prank, when he made prank calls to actor Andrew Sachs with offensive comments about the actor's granddaughter.</p> <p>Channel 4's production company has also launched an "urgent" internal investigation into the allegations. </p> <p>In response to the damning allegations, Dame Caroline Dinenage, who chairs the House of Commons media committee, said, "We will be closely monitoring the responses of the media, especially our public service broadcasters, to these allegations, and looking at the questions that this, yet again, raises about the culture in the industry as a whole."</p> <p><em>Image credits: Getty Images</em></p>

News

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Coles and Woolies branded "price gougers" by disgruntled shopper

<p>It's no secret that while millions of Aussies are struggling to put food on the table during the ongoing cost of living crisis, supermarket giants Coles and Woolworths are raking in record-breaking profits. </p> <p>While the unreasonable inflation of grocery prices is endlessly frustrating, it seems as though there's nothing everyday shoppers can do to avoid the price increases. </p> <p>But that didn't stop one frustrated Aussie from making a statement against the supermarket chains. </p> <p>The man from Sydney shared a video of him targeting Coles and Woolies shops in the Eastern Suburbs, as he chose to rephrase their taglines.</p> <p>Heading to a Woolies Metro in Bondi Junction, he printed on the logo, "The price gouge people", playing on their slogan of "The fresh food people".</p> <p>He then went to Coles in Rose Bay, reprinting their logo of the pointed down hand with the phrase, "Down, down, morality down", referencing the "down, down, prices are down" jingle.</p> <p>The posted a video of his antics to Instagram, captioning his antics, "So over this bull***t duopoly that Australia just puts up with for some reason. Using inflation as a smoke screen to rake in billions by price gouging people during a cost of living crisis."</p> <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-permalink="https://www.instagram.com/reel/CwbFvB4hX0-/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/reel/CwbFvB4hX0-/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank" rel="noopener">A post shared by NOTNOT (@notnotcamscott)</a></p> </div> </blockquote> <p>"There’s a reason why Coles and Woolworths make double the profit margins of other supermarkets in comparable markets overseas. 2/3 domination of our market leaves battlers with no time to seek out alternatives, no choice but to give into their greed."</p> <p>The video was quickly met with a flood of support, with one person writing, "When you inevitably get a fine for this, please put up a GoFundMe on Reddit and I will donate to cover part of the cost. Thanks for doing something more people should be doing!"</p> <p>Another person wrote, "I love how you can hold some tools and wear high-vis and nobody blinks and eye in this country", while several more commenters dubbed the man a "legend". </p> <p>Speaking to <a href="https://au.news.yahoo.com/disgruntled-shopper-sabotages-woolworths-and-coles-signs-the-price-gouge-people-072137676.html" target="_blank" rel="noopener"><em>Yahoo News</em></a>, Woolworths confirmed that the new signage had been removed from their Bondi store, and said they are committed to helping families during the cost of living crisis.</p> <p>"We're acutely aware of the pressure that's being placed on Australian families through cost of living increases, whether they are our customers or our team members," a spokesperson said.</p> <p>"And we're doing more everyday to help customers spend less with us."</p> <p>A spokesperson for Coles also told <em>Yahoo</em>, "We know cost-of-living pressures are front-of-mind for our customers and are always looking for ways to help their dollars stretch further. This week, Coles announced it will bring down the price of more than 500 products for at least three months."</p> <p>"We value feedback from our customers, and encourage them to let us know about their shopping experience through our normal feedback channel – Tell Coles – or through our dedicated customer care team."</p> <p><em>Image credits: Instagram </em></p>

Legal

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What’s in a name? Quite a lot if it’s prosecco, parmesan or mozzarella

<p><em><a href="https://theconversation.com/profiles/steven-greenland-2064">Steven Greenland</a>, <a href="https://theconversation.com/institutions/charles-darwin-university-1066">Charles Darwin University</a></em></p> <p>Prosecco might evoke warm summer evenings while prosciutto conjures scenes of generous platters at a casual weekend lunch. But would “sparkling wine” or “thinly sliced ham” have the same impact?</p> <p>Australian producers would argue they wouldn’t. They are fighting a push by the European Union to stop them from using these and other terms that indicate the geographical origin of numerous cheeses, wines and other foodstuffs now widely produced in Australia.</p> <p>This stoush over using European names for locally made products has stalled <a href="https://www.abc.net.au/news/2023-07-11/european-union-trade-deal-prosecco-feta-geographic-indicators/102583310">this week’s trade talks</a>, with the EU refusing Australia better access to their markets unless Australia agrees to rebrand its products.</p> <p><a href="https://www.news.com.au/national/politics/anthony-albaneses-warning-on-australiaeu-trade-talks/news-story/fa15fa19a945311c21ac1326c1675653">Prime Minister Anthony Albanese </a>said Australia was keen to conclude the trade agreement but would not sign a deal that wasn’t in Australia’s interests. He is strongly backed by the National Farmers’ Federation and food producers.</p> <h2>So why does Europe want to control the use of food names?</h2> <p>Consumers increasingly want to know their foods’ provenance. They also pay premiums for guarantees about origin and quality. There has been a corresponding rise in so-called geographical indicator registrations, with <a href="https://agenceurope.eu/en/bulletin/article/13128/21">the 3,500th</a> listed earlier this year.</p> <p>Items included on the EU Geographical Indications register cover different foodstuffs that are either applying for or have been accepted for having their geographic origin related name protected from being used for similar foods produced elsewhere.</p> <p>Europe has the highest number of registered products, with most relating to wine, agricultural products and foodstuffs, as well as spirits and beers.</p> <p>Champagne is among those with a widely recognised connection to its place of origin which assures consumers about the regional and cultural values as well as the products’ characteristics and quality.</p> <p>Like high value household product brand names (for example, Coca-Cola which has been valued at US $97.88 billion) geographical indication registered names also attract substantial dollar values.</p> <p>This is because of strong international awareness, familiarity, and appeal among consumers. The geographic indicator name often attracts a price that can easily be double that of a similar but non-registered product.</p> <p>Registered products can therefore bring in significant revenue to the European Union member countries. They contribute to <a href="https://onlinelibrary.wiley.com/doi/10.1111/jwip.12208">regional development </a>by stimulating tourism and by helping to reverse population decline often experienced in rural areas.</p> <p>Like household brands, the names which indicate a product’s origins, are recognised as intellectual property. They have consequently become an integral part of international trade agreements.</p> <h2>What would Australia gain by agreeing to European product names?</h2> <p>In return for complying with European Union demands, Australian producers would gain access to European markets of [<a href="https://www.afr.com/politics/federal/minister-flies-to-brussels-amid-signs-of-eu-trade-deal-breakthrough-20230708-p5dmre">445 million people</a>] with a GDP of $24 trillion.</p> <p>The lost opportunity of non-compliance is best illustrated by Brexit. Since Brexit, UK <a href="https://www.euronews.com/my-europe/2022/12/29/brexit-draft-deal-first-of-many-hurdles-to-a-smooth-exit">exports to Europe have fallen</a> and UK farmers have faced significant challenges finding <a href="https://www.theguardian.com/politics/2022/dec/29/uk-farmers-impact-brexit-trade-deal-losing-common-agricultural-policy">alternative markets</a>.</p> <p>If Australia agrees to the European Union’s conditions to get a trade deal through then producers will need to rename some of their products.</p> <p>This would be a large and costly exercise but might give local producers an opportunity to capitalise on the growing consumer demand for locally sourced food and promote Australia’s unique geographical brand values.</p> <p>Recent research conducted by Charles Darwin University reveals some of the unique brand values of Australian agri-food products, including unique selling points of products from the <a href="https://researchers.cdu.edu.au/en/publications/nt-shelf-stable-food-products-market-opportunity-analysis">Northern Territory</a>.</p> <p>Selling points included the unique climate, soil and traditional community values as selling points.</p> <p>Australia’s reputation for quality and ethically produced goods was also important. Such values may lead to Australia developing more of its own geographical indication registration requirements in the future.</p> <p>Rather than fight the rising tide of European Union registrations, the federal government might embrace the trend, in conjunction with renewed promotion of Australia’s geographical brand benefits.</p> <p>Should the government choose to comply with Europe’s demands then producers will need support to rebrand some of their products. Government and departments such as CSIRO should be keen to support this as it can only strengthen Australia’s agri-food sector’s international reputation.<!-- Below is The Conversation's page counter tag. Please DO NOT REMOVE. --><img style="border: none !important; box-shadow: none !important; margin: 0 !important; max-height: 1px !important; max-width: 1px !important; min-height: 1px !important; min-width: 1px !important; opacity: 0 !important; outline: none !important; padding: 0 !important;" src="https://counter.theconversation.com/content/209505/count.gif?distributor=republish-lightbox-basic" alt="The Conversation" width="1" height="1" /><!-- End of code. If you don't see any code above, please get new code from the Advanced tab after you click the republish button. The page counter does not collect any personal data. More info: https://theconversation.com/republishing-guidelines --></p> <p><em><a href="https://theconversation.com/profiles/steven-greenland-2064">Steven Greenland</a>, Professor in Marketing, <a href="https://theconversation.com/institutions/charles-darwin-university-1066">Charles Darwin University</a></em></p> <p><em>Image credits: Getty </em><em>Images </em></p> <p><em>This article is republished from <a href="https://theconversation.com">The Conversation</a> under a Creative Commons license. Read the <a href="https://theconversation.com/whats-in-a-name-quite-a-lot-if-its-prosecco-parmesan-or-mozzarella-209505">original article</a>.</em></p>

Food & Wine

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Brand new mitey $2 coin revealed

<p> A brand new $2 coin has been revealed to celebrate 100 years of Australia’s beloved Vegemite.</p> <p>Woolworths and the Royal Australian Mint have partnered up for the release of the limited edition $2 coins marking 100 years of the infamous Aussie spread.</p> <p>Woolworths shoppers across the country will be able to collect three exclusive versions of the gold coin so long as they pay with cash.</p> <p>Three million limited edition coins will be available for customers, with a new design released to cash tills each week over a three-week period.</p> <p>The coins have been designed by Royal Australian Mint designer Aaron Baggio, with each featuring a unique illustration honouring Vegemite.</p> <p>Each of the three designs has a different coloured circle - yellow, red and black.</p> <p>The first coin shows a jar of Vegemite with the words “100 Mitey Years” at the bottom.</p> <p>Another features a slice of Vegemite toast with the words “Tastes Like Australia”, while the third features a child eating a slice of Vegemite toast with the words “Happy Little Vegemites”.</p> <p>Woolworths brand and marketing director Jane Sales said the supermarket has supported Vegemite for decades and is excited to be part of the centenary celebrations.</p> <p>“It’s been a staple in the shopping baskets of Australians for years; we’re delighted to be a part of the celebrations for this iconic brand’s centenary,” she said.</p> <p>As part of the celebrations, there will also be a $1 coin featuring the Queen Elizabeth II Memorial Obverse.</p> <p>The portrait of Queen Elizabeth II by British engraver Jody Clark, the Memorial Obverse also added the Queen’s years of reign – reading “Elizabeth II 1952-2022”.</p> <p>Assistant Minister for Competition, Charities and Treasury, Andrew Leigh, said Vegemite is one of the most loved brands across the country.</p> <p>“It is fitting the Royal Australian Mint has partnered with Vegemite and Woolworths to celebrate 100 Mitey years of an Australian icon,” he said.</p> <p>The Vegemite brand will be celebrating its 100th birthday on October 25, 2023, with Bega’s marketing manager for spreads, Jess Hoare, thanking all Aussies for loving the mitey product.</p> <p><em>Image credit: Getty/Royal Australian Mint</em></p>

Money & Banking

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Meet the revolutionary beauty brand who are keeping kindness in mind

<p dir="ltr">As the beauty market continues to be flooded with new products, new trends and new ingredients that claim to change your life, it's easy to get lost in the overwhelming choices. </p> <p dir="ltr">Due to all this noise, many beauty consumers are trying to unveil the honest truth about what is going into their makeup and skincare, as priorities are shifting to include multi-use products to simplify daily beauty routines. </p> <p dir="ltr">On top of this, the majority of consumers are looking to support businesses that have a key focus on sustainability. </p> <p dir="ltr">Enter: The KIND Collective. </p> <p dir="ltr">This proudly Australian owned and female-operated business is on a mission to add conscious driven, multi-purpose cosmetic products to everyone’s beauty repertoire without breaking the bank. </p> <p dir="ltr">This is why The KIND Collective makes products that are more than just pretty to wear, but contain nourishing, native ingredients that have been mindfully selected.</p> <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-permalink="https://www.instagram.com/p/CnjI1cZMCDm/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/p/CnjI1cZMCDm/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank" rel="noopener">A post shared by The KIND Collective (@thekindcollectiveaustralia)</a></p> </div> </blockquote> <p dir="ltr">The KIND Collective are also cruelty-free, 100% vegan and are PETA accredited, helping customers indulge in guilt-free beauty. </p> <p dir="ltr">This revolutionary brand has also joined more than 500 B Corp Certified Australian and New Zealand businesses, with only 20 companies being certified in the skin, nail and hair space. </p> <p dir="ltr">This certification assessment measures a business’s ongoing impact on its workers, community and suppliers, while ensuring it is delivering its best for both customers and the environment. </p> <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-permalink="https://www.instagram.com/p/CrcJ1euShUa/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/p/CrcJ1euShUa/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank" rel="noopener">A post shared by The KIND Collective (@thekindcollectiveaustralia)</a></p> </div> </blockquote> <p dir="ltr">Brand co-founder Lynda Chapman believes it is important for businesses to do their part both locally and internationally but looking at their social and environmental impact.</p> <p dir="ltr">She said, “Today consumers are demanding more from businesses and I think that is an amazing thing! We have always believed that a business has the power to create positive change… and we are so excited to be part of this global movement of businesses that are using their power to be a force of good.” </p> <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-permalink="https://www.instagram.com/p/Ci6s1HaMGc6/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/p/Ci6s1HaMGc6/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank" rel="noopener">A post shared by The KIND Collective (@thekindcollectiveaustralia)</a></p> </div> </blockquote> <p dir="ltr">You can pick up all your makeup and skincare needs from The KIND Collective on their <a href="https://www.thekindcollectiveaustralia.com/collections/bundles">official website</a>, or in-store at <a href="https://www.priceline.com.au/brand/kind-cosmetics">Priceline</a>, <a href="https://www.bigw.com.au/health-beauty/makeup-cosmetics/c/6220?filter%5BbrandName%5D=Kind+Collective">Big W</a>, and select <a href="https://terrywhitechemmart.com.au/">Terry White</a> chemists. </p> <p dir="ltr"><em>Image credits: Instagram</em></p>

Beauty & Style

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From Corona beer to the coronation, the crown is branding fit for a king

<p>As a fashion statement or piece of art, crowns are distinguished by their beauty, containing rare jewels, precious metals and velvet in deep, rich colours. As a symbol, crowns are associated with majesty, authority and sovereignty. And as the coronation of King Charles III reminds us, the crown is also a superlative brand. </p> <p>Though images of crowns are often used in royal branding, it is rare for monarchs these days to actually wear crowns. In the western monarchical tradition, the British monarchy is an exception, with kings and queens undergoing a crowning ceremony. </p> <p>In the UK the crown encompasses both the monarch and the government, namely King Charles III and His Majesty’s government. The title of the Netflix drama “The Crown” has made this association clear even to international audiences unfamiliar with British constitutional principles. </p> <p>The reign of late Queen Elizabeth II was represented by a stylised image of <a href="https://www.rct.uk/collection/themes/trails/the-crown-jewels/in-detail-st-edwards-crown">St Edward’s Crown</a>. King Charles III’s reign is represented by an image of the <a href="https://www.college-of-arms.gov.uk/news-grants/news/item/205-royal-cypher%E2%80%99">Tudor Crown</a>, which appears in the king’s royal cypher, coat of arms and the <a href="https://www.royal.uk/news-and-activity/2023-04-04/the-coronation-invitation">invitations for the coronation</a>. In time, it will be seen on state documents, military uniforms, passports and post boxes throughout the UK and the 14 realms where he is head of state.</p> <p>For monarchies, the crown is the quintessential monarchical symbol – something my colleagues and I in the field of corporate marketing research have described as <a href="https://link.springer.com/article/10.1057/palgrave.bm.2550031">“the crown as a brand”</a>.</p> <p>Although the European monarchies of Belgium, Denmark, The Netherlands, Luxembourg, Norway, Spain, Sweden and the Vatican, are known as “crowned heads of state”, they forswear coronations and eschew the wearing of crowns. Still, they all use a crown as the marque (or emblem) to represent themselves – see <a href="https://monarchie.lu/en/monarchy/orders-and-coats-arms">Luxembourg</a> and <a href="https://www.kongehuset.dk/en/the-monarchy-in-denmark/the-royal-symbols">Denmark’s</a> coats of arms.</p> <h2>Crowns of the coronation</h2> <p>The coronation of King Charles III will be a veritable festival of crowns, featuring seven crowns in total. The king will be crowned with St Edward’s crown by the Archbishop of Canterbury, and he wears this crown once. But during his exit from Westminster Abbey, he will wear the lighter <a href="https://researchbriefings.files.parliament.uk/documents/CBP-9412/CBP-9412.pdf">Imperial State Crown</a>. Queen Camilla will also be crowned with Queen Mary’s crown. The last queen consort to undergo a coronation was in 1937. </p> <p>Four other crowns will be present during the coronation, worn by the <a href="https://www.college-of-arms.gov.uk/about-us/heralds-officers">kings of arms</a> – senior officers who regulate heraldry (coats of arms) in the UK and participate in major ceremonial occasions. </p> <p>The three kings of arms from England’s College of Arms will wear crowns decorated with acanthus leaves and engraved with the words of Psalm 50, <a href="http://www.medievalist.net/psalmstxt/ps50.htm">Miserere mei Deus secundum magnam misericordiam tuam</a> – “Have mercy on me, O God.” Scotland’s king of arms from the Court of the Lord Lyon will wear a crown which is a facsimile of the <a href="https://exarandorum.com/2023/04/25/crown-of-lord-lyon/">Scottish royal crown</a>. Heraldry can be viewed as an early form of branding. Many UK universities, for example, have a coat of arms as their <a href="https://link.springer.com/article/10.1057/s41262-023-00316-x">visual identity</a>.</p> <p>An eighth crown – the actual Scottish crown and one of the oldest in Europe – will not be at the coronation, but will be presented to the king at a <a href="https://www.heraldscotland.com/news/23473755.king-charles-coronation-special-scottish-service-planned/">special service</a> later in the year.</p> <h2>Crown brands in business</h2> <p>The exclusiveness and majesty associated with royal crowns has meant that many organisations use a crown as their brand name or logo. The phrase “crowning achievement” refers to an excellent accomplishment. Likewise, a crown in branding communicates quality, status, class and reliability. </p> <p>Some iconic brands, such as Twinings Tea, Heinz and Waitrose, benefit from an official royal endorsement, having been awarded a <a href="https://theconversation.com/royal-warrants-are-good-for-business-and-benefit-the-british-monarchy-too-192115">royal warrant</a> by a king or queen, or other senior royal family members. They may use the royal coat of arms as a type of royal brand endorsement. </p> <p>The <a href="https://www.kongehuset.dk/en/organisation-and-contact/the-royal-warrant-and-copyright/">Danish royal warrant</a> entitles an organisation to display “an image of the crown along with the company’s name on signs”. Carlsberg beer is a prominent example of this. </p> <p>Sometimes permission is granted to use the royal crown as a distinct brand marque as per <a href="https://www.logo-designer.co/the-clearing-creates-new-visual-identity-design-for-ascot-horseracing/">Royal Ascot horseracing</a>, or in a coat of arms such as in the former <a href="https://link.springer.com/article/10.1057/s41262-023-00316-x">Royal College of Science and Technology in Glasgow</a>.</p> <p>Of course, while some brands have an official royal endorsement, most organisations with a crown name or logo do not have a direct association with monarchy. Sometimes the crown brand name is used for its cultural associations – see the many British pubs called “The Crown”.</p> <p>Regal branding has taken hold internationally. Among the companies using a crown name are Couronne (Korean handbags), Crown Bank (USA), Crown Class (Royal Jordanian Airways), Royal Crown Derby (English porcelain), Crowne Plaza Hotels (UK), Crown Royal (Canadian Whiskey), Crown Worldwide Distribution Group (Hong Kong) and Krone (South African sparkling wine). </p> <p>Those with a crown logo include Columbia University (USA), Cunard (UK), Dolce &amp; Gabbana (Italy), Hallmark Cards (USA), Moët and Chandon (France), Ritz Carlton Hotels (USA) and Rolex (Switzerland). </p> <p>The Mexican beer brand Corona, which uses both a crown name and logo, is the most valuable beer brand in the world, <a href="https://brandfinance.com/press-releases/18003">worth US$7 billion</a>.</p> <p>Even in a world of republics, it is clear that the crown as a brand not only endures, but flourishes. The crowning of the king and queen will be the zenith of the coronation service. For producers of Corona beer and other brands featuring crowns around the world, the visual and verbal link of crown and monarchy will be, in a way, a reminder to consumers that their products are fit for a king.</p> <p><em>Image credits: Getty Images</em></p> <p><em>This article originally appeared on <a href="https://theconversation.com/from-corona-beer-to-the-coronation-the-crown-is-branding-fit-for-a-king-204409" target="_blank" rel="noopener">The Conversation</a>. </em></p>

Beauty & Style

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Australia's most trusted brands revealed for 2023

<p>When it comes to big brands, there are certain names that Aussies go back to time and time again for their reliability and trustworthy reputations. </p> <p>This year, according to recent data collated by <a href="https://www.trustedbrands.com.au" target="_blank" rel="noopener">Reader's Digest</a>, consumers are interacting differently with big name brands after recovering from the pandemic, but now being faced with the cost of living crisis. </p> <p>The survey, now in its 24th year, was carried out by independent market research company Catalyst Consultancy & Research and asked thousands of consumers of a mixed demographic to name the brands they trusted across more than 70 categories. </p> <p>The data suggests that our most trusted brands have "not only changed the way they interact with us during the past three years of the pandemic", but current "cost-of-living pressures mean the most successful organisations are making even further refinements".</p> <p>"With inflation putting price pressure on everyone at the moment, trust remains a hard-earned and vitally important commodity," Reader's Digest Australia Editor-in-Chief Louise Waterson said. </p> <p>"Many leading companies are rebranding their image, or reshaping their services, to hold on to existing customers and seek out new ones."</p> <p><em><strong>Check out the list below of Australia's top 20 most trusted brands, and <a href="https://www.trustedbrands.com.au/" target="_blank" rel="noopener">head here for the full 2023 results</a>.</strong></em></p> <p>20. Woolworths</p> <p>19. Sanitarium</p> <p>18. Bridgestone</p> <p>17. Ryobi</p> <p>16. Dairy Farmers</p> <p>15. Cancer Council Australia</p> <p>14. Dyson</p> <p>13. Bega </p> <p>12. Selleys</p> <p>11. Specsavers</p> <p>10. Glen20</p> <p>9. Dulux</p> <p>8. Royal Flying Doctor Service</p> <p>7. Band-Aid</p> <p>6. Victa</p> <p>5. Panadol</p> <p>4. Bunnings Warehouse</p> <p>3. Cadbury</p> <p>2. Weber</p> <p>1. Dettol</p> <p><em>Image credits: Trusted Brands</em></p>

News

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Airline sends woman 13 brand new suitcases as compensation

<p dir="ltr">A woman has been left shocked and confused after being sent 13 brand new suitcases as compensation. </p> <p dir="ltr">Giséle Rochefort was flying with Delta Airlines in the US when her luggage was badly damaged on her flight. </p> <p dir="ltr">"Delta destroyed my suitcase. I filed a claim, they agreed to replace it," Rochefort explained in a now-viral TikTok video.</p> <p dir="ltr">Giséle’s suitcase had some of the fabric ripped off the cover, while one of the wheels had been completely knocked off. </p> <p dir="ltr">Soon after filing her claim with the airline, Rochefort received a notification that she had been issued a replacement for her luggage and it was ready to be picked up.</p> <p dir="ltr">However, she was greeted with 13 boxes, each one containing a new suitcase in varying sizes and designs: all the same brand of her destroyed luggage. </p> <div class="embed" style="font-size: 16px; box-sizing: inherit; margin: 0px; padding: 0px; border: 0px; vertical-align: baseline; outline: none !important;"><iframe class="embedly-embed" style="box-sizing: inherit; margin: 0px; padding: 0px; border-width: 0px; vertical-align: baseline; width: 610px; max-width: 100%; outline: none !important;" title="tiktok embed" src="https://cdn.embedly.com/widgets/media.html?src=https%3A%2F%2Fwww.tiktok.com%2Fembed%2Fv2%2F7205751910886837547&amp;display_name=tiktok&amp;url=https%3A%2F%2Fwww.tiktok.com%2F%40gisele_rochefort%2Fvideo%2F7205751910886837547%3Fq%3DGis%25C3%25A9le%2520Rochefort%26t%3D1678421013573&amp;image=https%3A%2F%2Fp16-sign.tiktokcdn-us.com%2Fobj%2Ftos-useast5-p-0068-tx%2F0c0dca39b4c14fafa59759c9312e38ad%3Fx-expires%3D1678442400%26x-signature%3DnoEZd10erItVG8BuGildr1uEaAk%253D&amp;key=59e3ae3acaa649a5a98672932445e203&amp;type=text%2Fhtml&amp;schema=tiktok" width="340" height="700" frameborder="0" scrolling="no" allowfullscreen="allowfullscreen"></iframe></div> <p dir="ltr">"I was crying laughing, It felt like an April Fools' prank. I thought I was done, only to realise 3 of the large bags had small ones inside them," she added in the comments section of her video.</p> <p dir="ltr">"I think they made a mistake," she added.</p> <p dir="ltr"> Rochefort said the bags, which retail for as much as $300 (AUD) each, are currently stacked up on a wall at her home.</p> <p dir="ltr">"It's called interior design sweetie, look it up," she joked, adding, "Thanks Delta!"</p> <p dir="ltr">Her video has been viewed one million times, with many of her followers wondering how they can get their hands on such a haul.</p> <p dir="ltr">"I think I know what everyone is getting for their bday or the holidays," one commented.</p> <p dir="ltr">"Keep two and sell the rest," another suggested.</p> <p dir="ltr">"And here's an extra 12 Incase we break anymore," another joked.</p> <p dir="ltr" style="line-height: 1.38; margin-top: 12pt; margin-bottom: 15pt;"><em>Image credits: TikTok</em><span id="docs-internal-guid-360681aa-7fff-03bc-3e7a-bc44225a1ae4" style="caret-color: #000000; color: #000000;"></span></p>

Travel Tips

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URGENT RECALL: Popular almond milk brand linked to severe illness

<p>A popular brand of almond milk is being urgently recalled from stores around New South Wales after the product was linked to a case of botulism.</p> <p>Inside Out almond milk, which is stocked at Woolworths, is being removed from the shelves over fears that bottles may contain botulinum, a neurotoxin that can cause disease.</p> <p>NSW Health has confirmed one case of botulism, a rare but fatal illness caused by toxins attacking the body’s nerves, has been linked to the product.</p> <p>The person suffered “severe symptoms” and was admitted to the hospital.</p> <p>The director of NSW Health’s One Health branch said the illness can be fatal.</p> <p>"Early symptoms of foodborne botulism include weakness, fatigue and vertigo," Glasgow said.</p> <p>"While these symptoms occur commonly due to a number of health conditions, with botulism it is usually followed by blurred vision, dry mouth and difficulty swallowing. Nausea and vomiting may also occur."</p> <p>"These symptoms can progress to paralysis of the arm muscles and continue down the body to the trunk and legs, and paralysis of breathing muscles can be fatal." She added.</p> <p>"We are urging anyone who has consumed this product and experiences these serious symptoms to seek immediate medical attention.”</p> <p>Glasgow warned that “most cases” can recover if treated early.</p> <p>"In foodborne botulism, symptoms may begin from a few hours to several days after consuming the contaminated product," she said.</p> <p>Any affected products have a used-by-date of March 1, 2023.</p> <p>The warning comes just a day after a basketball ring set that was sold at leading sports stores across Australia for over two years was also recalled.</p> <p>In late January, Hyundai had to recall thousands of cars to fix a software glitch interfering with the “fail-safe” driving mode, a fault capable of causing a crash.</p> <p>Image credit: Getty</p>

News

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“I hate Christmas”: Sunrise host branded a Grinch

<p dir="ltr"><em>Sunrise </em>host Monique Wright has been dubbed a “Grinch” after revealing that she “hates Christmas”.</p> <p dir="ltr">The former weather presenter made the revelation during a discussion of Cliff Richard’s upcoming Christmas album with the <em>Sunrise </em>panel, during which she said the album was “rubbish”.</p> <p dir="ltr">“You don’t feel anything towards that song?” a baffled David Koch asked after a snippet of one of the songs on Richard’s new album was played.</p> <p dir="ltr">“Yes I feel a lot,” she said.</p> <p dir="ltr">“Do you like Christmas?” he asked</p> <p dir="ltr">“I hate Christmas. I hate Christmas,” she replied.</p> <p><span id="docs-internal-guid-10a95992-7fff-6ea5-7857-06f31d3291a5"></span></p> <p dir="ltr">“You’ve got eight kids in your household, how can you hate Christmas?” Kochie asked, to which Wright explained: “I enjoy them enjoying it, but it’s just work!”</p> <blockquote class="twitter-tweet"> <p dir="ltr" lang="en">Bah HUMBUG!<br />Monique 'Grinch' Wright didn't hold back and told us what she REALLY thinks about Christmas! 😲 <a href="https://twitter.com/hashtag/Sunriseon7?src=hash&amp;ref_src=twsrc%5Etfw">#Sunriseon7</a> <a href="https://t.co/ZIbC0DndWZ">pic.twitter.com/ZIbC0DndWZ</a></p> <p>— Sunrise (@sunriseon7) <a href="https://twitter.com/sunriseon7/status/1597532068367503360?ref_src=twsrc%5Etfw">November 29, 2022</a></p></blockquote> <p dir="ltr">The <em>Sunrise </em>team seemed to find Wright’s dislike of the festive season quite amusing, sharing a clip of the segment with edited-in clips, including a snippet of the film <em>How The Grinch Stole Christmas</em> and a slow-mo version of Wright’s revelation.</p> <p dir="ltr">“Bah HUMBUG!” the video caption read.</p> <p dir="ltr">“Monique ‘Grinch’ Wright didn’t hold back and told us what she REALLY thinks about Christmas!”</p> <p dir="ltr">The mother-of-three has been the breakfast show’s co-host since Samantha Armytage departed <em>Weekend Sunrise</em> in 2014, having joined Channel Seven as a reporter in 1996 and going on to replace Grant Denyer as <em>Sunrise</em>’s weather presenter.</p> <p dir="ltr"><span id="docs-internal-guid-49bdee67-7fff-9563-2149-4aecf4e13d9b"></span></p> <p dir="ltr"><em>Image: Sunrise</em></p>

TV

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You’re wasting your money if you’re buying these 13 things in brand-new condition

<p><strong>Exercise equipment</strong></p> <p>There’s a good chance exercise equipment like treadmills, ellipticals, and dumbbells, are still in good condition.</p> <p>“Many people buy these items with the intentions of starting a regimen but fall off quickly and then try to unload these bulky goods that take up too much room,” says consumer and money-saving expert Andrea Woroch.</p> <p>Just make sure to research the brand and test the equipment before you buy, she says. In addition to the usual spots like garage sales, a local gym that’s getting renovated might be selling old equipment at killer prices, says Woroch.</p> <p><strong>Hand tools</strong></p> <p>There are so many used hand tools like hammers and wrenches on the market that there’s no reason to buy new, says Shelton.</p> <p>If you’re on the market, he recommends checking out a surprising spot.</p> <p>“Pawnshops are a great place for used tools,” says Shelton.</p> <p>“A lot of times they’re coming from trade because people change jobs.”</p> <p><strong>Gift cards</strong></p> <p>“Buying gift cards used may seem like an unusual idea, but it’s actually becoming more mainstream as a unique way to save money,” says Woroch.</p> <p>You can save 10 to 30 percent on store credit at your go-to shops, or gift cards to give as presents, she says.</p> <p><strong>Tech gadgets</strong></p> <p>At the rate new technology comes out, a used phone or laptop from five years ago probably isn’t worth the buy.</p> <p>But last year’s model could be a great value without making you feel like a dinosaur.</p> <p>For instance, Apple sells certified refurbished laptops and computers with limited warranties.</p> <p>Head to a big-box store or phone carrier for a refurbished smartphone, which are usually good quality, says Shelton.</p> <p>Beware of buying used tech from companies you don’t know though.</p> <p>“It’s already an off-brand, cheaply made product,” he says.</p> <p>“If it’s been refurbished, it’s already had an issue, so there’s a pretty good chance it won’t last very long.”</p> <p><strong>Sports gear</strong></p> <p>Equipment for specific sports, like skis or golf clubs, are also a good idea to pick up used, says Shelton.</p> <p>Beginners often buy the items but don’t stick with the sport, meaning the gear is still in great condition.</p> <p>And if you don’t want to be that person shelling out hundreds on a sport you or your kid doesn’t love, you won’t lose much on a used version.</p> <p>“If you find out you don’t like it, you could sell it to someone else and save money in the process,” says Shelton.</p> <p><strong>Vehicles</strong></p> <p>“New cars lose considerable value as soon as they leave the dealership’s lot, so it’s always best to buy used,” says Woroch.</p> <p>Find a model that’s a year old and doesn’t have many miles for a like-new ride that costs way less.</p> <p>You can even find cars on sites like Gumtree or eBay, but don’t take the price at face value.</p> <p>Always negotiate with the seller.</p> <p><strong>Furniture</strong></p> <p>You can save tons of cash on furniture by buying preowned instead of new, especially if you shop at the right time.</p> <p>Tax season, spring-cleaning time, and the holidays usually have the best prices and most options because people are often trying to downsize or sell those big-ticket items, says Shelton.</p> <p><strong>Clothing</strong></p> <p>Thrifting your clothes can save you up to 90 percent on everything from jeans to tuxedos, says Woroch. Baby clothes are especially good to buy used.</p> <p>“They’re going to outgrow it so fast,” says Shelton.</p> <p>There’s a good chance the original buyers over-bought or received the outfits as gifts, so items are often like-new or even unworn.</p> <p>Low price tags make consignment shops a good way to test-run trends that you’re not sure you’ll stick with, says Shelton.</p> <p>Even if you get sick of that pair of jeans by next year, you won’t waste much money.</p> <p>Footwear is the one exception.</p> <p>Shoes tend to wear around a person’s specific foot shape, so a used pair probably won’t be too comfy, says Shelton.</p> <p>Cleaning antique clothing is an exercise in avoiding modern con­veniences, which are generally too harsh for fragile fabrics.</p> <p><strong>Musical instruments</strong></p> <p>Older models of musical instruments might actually be better quality than the ones you’ll find new on the shelf.</p> <p>“Corporations find ways to cut corners and use plastic vs. metal,” says Shelton.</p> <p>“Newer technology doesn’t have the same kind of tonal quality and build.”</p> <p>Do a bit of research before you buy, and test the instrument if you can.</p> <p><strong>Large appliances</strong></p> <p>Ask the sellers how long they’ve been using it, and test it to make sure it works before you put any money down.</p> <p>You could also head to an appliance repair shop to see if they’re selling refurbished items.</p> <p>“That’s a good buy if it’s a good price, because it’s been looked over by a technician who knows what they’re doing and can make sure it will work for you,” says Shelton.</p> <p>As a bonus, those shops will probably take your old one off your hands when they deliver the new-to-you one, so you don’t have a bulky appliance lying around.</p> <p><strong>Textbooks</strong></p> <p>“The unwritten rule is never buy textbooks new,” says Shelton.</p> <p>“Sometimes you find nice little gems in there, like people highlighted things on your test or let good notes.”</p> <p>Buying used textbooks used to be a wild race, but with eBooks surging, it’s easier to find what you want, he says.</p> <p><strong>Bikes</strong></p> <p>A new bicycle can cost hundreds of dollars, but a used one will cost a fraction of the price.</p> <p>You can even buy just the frame, and beef it up with more expensive parts from another seller, she says.</p> <p><em>Image credits: Getty Images</em></p> <p><em>This article originally appeared on <a href="https://www.readersdigest.com.au/money/youre-wasting-your-money-if-youre-buying-these-13-things-brand-new-condition?pages=1" target="_blank" rel="noopener">Reader's Digest</a>. </em></p>

Home & Garden

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You’re wasting your money if you’re buying these 13 things in brand-new condition

<p>Used items can be the same great quality at a fraction of the price. Let someone else do all the hard work breaking these things in.</p> <p><strong>Exercise equipment</strong></p> <p>There’s a good chance exercise equipment like treadmills, ellipticals, and dumbbells, are still in good condition.</p> <p>“Many people buy these items with the intentions of starting a regimen but fall off quickly and then try to unload these bulky goods that take up too much room,” says consumer and money-saving expert Andrea Woroch.</p> <p>Just make sure to research the brand and test the equipment before you buy, she says. In addition to the usual spots like garage sales, a local gym that’s getting renovated might be selling old equipment at killer prices, says Woroch.</p> <p><strong>Hand tools</strong></p> <p>There are so many used hand tools like hammers and wrenches on the market that there’s no reason to buy new, says Shelton.</p> <p>If you’re on the market, he recommends checking out a surprising spot.</p> <p>“Pawnshops are a great place for used tools,” says Shelton.</p> <p>“A lot of times they’re coming from trade because people change jobs.”</p> <p><strong>Gift cards</strong></p> <p>“Buying gift cards used may seem like an unusual idea, but it’s actually becoming more mainstream as a unique way to save money,” says Woroch. You can save 10 to 30 percent on store credit at your go-to shops, or gift cards to give as presents, she says.</p> <p><strong>Tech gadgets</strong></p> <p>At the rate new technology comes out, a used phone or laptop from five years ago probably isn’t worth the buy.</p> <p>But last year’s model could be a great value without making you feel like a dinosaur.</p> <p>For instance, Apple sells certified refurbished laptops and computers with limited warranties.</p> <p>Head to a big-box store or phone carrier for a refurbished smartphone, which are usually good quality, says Shelton.</p> <p>Beware of buying used tech from companies you don’t know though.</p> <p>“It’s already an off-brand, cheaply made product,” he says.</p> <p>“If it’s been refurbished, it’s already had an issue, so there’s a pretty good chance it won’t last very long.”</p> <p><strong>Sports gear</strong></p> <p>Equipment for specific sports, like skis or golf clubs, are also a good idea to pick up used, says Shelton.</p> <p>Beginners often buy the items but don’t stick with the sport, meaning the gear is still in great condition.</p> <p>And if you don’t want to be that person shelling out hundreds on a sport you or your kid doesn’t love, you won’t lose much on a used version.</p> <p>“If you find out you don’t like it, you could sell it to someone else and save money in the process,” says Shelton.</p> <p><strong>Vehicles</strong></p> <p>“New cars lose considerable value as soon as they leave the dealership’s lot, so it’s always best to buy used,” says Woroch.</p> <p>Find a model that’s a year old and doesn’t have many miles for a like-new ride that costs way less.</p> <p>You can even find cars on sites like Gumtree or eBay, but don’t take the price at face value.</p> <p>Always negotiate with the seller.</p> <p><strong>Furniture</strong></p> <p>You can save tons of cash on furniture by buying preowned instead of new, especially if you shop at the right time.</p> <p>Tax season, spring-cleaning time, and the holidays usually have the best prices and most options because people are often trying to downsize or sell those big-ticket items, says Shelton.</p> <p>Even if your buy doesn’t look the right colour at first, you can easily treat and stain it.</p> <p><strong>Clothing</strong></p> <p>Thrifting your clothes can save you up to 90 percent on everything from jeans to tuxedos, says Woroch. Baby clothes are especially good to buy used.</p> <p>“They’re going to outgrow it so fast,” says Shelton.</p> <p>There’s a good chance the original buyers over-bought or received the outfits as gifts, so items are often like-new or even unworn.</p> <p>Low price tags make consignment shops a good way to test-run trends that you’re not sure you’ll stick with, says Shelton.</p> <p>Even if you get sick of that pair of jeans by next year, you won’t waste much money.</p> <p>Footwear is the one exception.</p> <p>Shoes tend to wear around a person’s specific foot shape, so a used pair probably won’t be too comfy, says Shelton.</p> <p>Cleaning antique clothing is an exercise in avoiding modern con­veniences, which are generally too harsh for fragile fabrics.</p> <p><strong>Musical instruments</strong></p> <p>Older models of musical instruments might actually be better quality than the ones you’ll find new on the shelf.</p> <p>“Corporations find ways to cut corners and use plastic vs. metal,” says Shelton.</p> <p>“Newer technology doesn’t have the same kind of tonal quality and build.”</p> <p>Do a bit of research before you buy, and test the instrument if you can.</p> <p><strong>Large appliances</strong></p> <p>Ask the sellers how long they’ve been using it, and test it to make sure it works before you put any money down.</p> <p>You could also head to an appliance repair shop to see if they’re selling refurbished items.</p> <p>“That’s a good buy if it’s a good price, because it’s been looked over by a technician who knows what they’re doing and can make sure it will work for you,” says Shelton.</p> <p>As a bonus, those shops will probably take your old one off your hands when they deliver the new-to-you one, so you don’t have a bulky appliance lying around.</p> <p><strong>Textbooks</strong></p> <p>“The unwritten rule is never buy textbooks new,” says Shelton.</p> <p>“Sometimes you find nice little gems in there, like people highlighted things on your test or let good notes.”</p> <p>Buying used textbooks used to be a wild race, but with eBooks surging, it’s easier to find what you want, he says.</p> <p><strong>Bikes</strong></p> <p>A new bicycle can cost hundreds of dollars, but a used one will cost a fraction of the price.</p> <p>You can even buy just the frame, and beef it up with more expensive parts from another seller, she says.</p> <p><em><span id="docs-internal-guid-e5703e99-7fff-6440-d47d-6cf00dc79d0b">Written by Marissa Laliberte. This article first appeared in <a href="https://www.readersdigest.com.au/money/youre-wasting-your-money-if-youre-buying-these-13-things-brand-new-condition" target="_blank" rel="noopener">Reader’s Digest</a>. For more of what you love from the world’s best-loved magazine, <a href="http://readersdigest.innovations.com.au/c/readersdigestemailsubscribe?utm_source=over60&amp;utm_medium=articles&amp;utm_campaign=RDSUB&amp;keycode=WRA87V" target="_blank" rel="noopener">here’s our best subscription offer.</a></span></em></p> <p><em>Image: Getty Images</em></p>

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3 major toxins have been found in popular clothing brands – here’s what to know

<p><strong>The rise of fast fashion</strong></p> <p>Fast fashion may cycle through trends at the speed of light – but it certainly has staying power. As PC Magazine reported this past July, the online retailer Shein dethroned Amazon as the most popular shopping app in the world. But the meteoric rise of some comparable fashion brands is troubling some health experts. In 2021, a team of researchers at the University of Toronto ran tests on some popular clothing and accessories brands. For one fast fashion brand in particular, they found that one in every five items contained unsafe levels of lead.</p> <p>And it’s not just fast fashion – or, just lead – that is prompting concern about unsuspected toxins in our everyday products. The University of Toronto report also identified another group of chemicals, called phthalates, that the researchers stated were present in some of the clothing they tested. Plus, earlier this year, Environmental Protection Agency-certified labs detected PFAs (per- and polyfluorinated substances) in activewear from popular consumer brands that also may contain PFAS, according to the non-profit consumer organisation Fashion FWD.</p> <p>From cosmetics and soaps to plastic bottles and even our food, we’re surrounded by chemicals in our daily lives. But just how much should we worry about the chemicals lurking in our clothes?</p> <p><strong>Why are chemicals used in clothes?</strong></p> <p>As Dr Kelly Johnson-Arbor, a medical toxicology physician explains: “Fast fashion clothing is often manufactured in developing countries that may not have stringent standards for keeping harmful chemicals out of clothing.”</p> <p>This means that almost all of the clothing items in our closets and drawers are more or less unregulated, meaning we’re relying on retailers to self-police their factories’ chemical usage. And according to the 2021 Fashion Revolution Transparency Index, only 26% of the world’s major clothing brands use a “Manufacturing Restricted Substances List,” which aims to eliminate hazardous chemicals in their factories.</p> <p>But why are hazardous chemicals used in clothing in the first place? Let’s look at three of the main fashion offenders:</p> <p><strong>Lead</strong> is often used by manufacturers for dyeing fabrics – particularly those that are brightly coloured, says Trevor Cates, ND, a naturopathic physician and author of the September 2022 book, Natural Beauty Reset.</p> <p><strong>PFAS</strong> generally turn up in clothing items as a coating to make products waterproof, stain-resistant and breathable, according to a study by the Colorado Public Interest Research Group.</p> <p><strong>Phthalates</strong> work to soften plastic and make it more durable, and so they’re sometimes spun into fabrics to make them soft and pliable, according to the Office of Science and Society at McGill University. They’re also common in waterproof items like rain jackets, faux leather, screen-printed t-shirts, and see-through accessories, like clear shoes, bags and umbrellas.</p> <p><strong>How do fashion chemicals affect your health?</strong></p> <p>The goal of the 1978 ban on leaded paint was implemented to prevent accidental lead ingestion, such as from kids putting paint chips in their mouths or inhaling lead-containing dust. “Lead is definitely associated with adverse health effects – including developmental delays,” Dr Johnson-Arbor explains.</p> <p>A 2018 study published in Environmental Science and Pollution Research International illustrated what can happen even if lead is not consumed by mouth. The study suggested that chemicals from clothing can transfer to, penetrate and accumulate in our skin. (The study authors noted that more research was needed for a closer analysis of each specific hazardous chemical of concern.) However, a 2019 peer-reviewed study looked specifically at phthalates in infant clothing and found that clothing does play an important role in exposure to textile chemicals.</p> <p><strong>Lead</strong></p> <p>“Lead is a heavy metal,” Dr Cates says. “And what happens with heavy metals is that our body takes them up and stores them in our bones, our blood and our tissues.” So, while exposure to high levels of lead is dangerous (lead poisoning can cause anaemia, weakness, kidney failure, brain damage and death, according to the Centers of Disease Control and Prevention – prolonged, low-grade exposure can grow problematic.</p> <p>As lead stores up in our bodies, chronic symptoms can start to emerge, Dr Cates explains. These may include abdominal pain, constipation, forgetfulness, nausea, and depression. “Lead in particular has been connected to infertility,” she adds. The CDC says that people with long-term exposure to lead are also at a greater risk for high blood pressure, kidney disease, and heart disease.</p> <p>These symptoms can also worsen with age – especially for women. When oestrogen levels drop after menopause, bones can start to deteriorate, Dr Cates says. “The lead that’s stored in the bones will then start to be released in the bloodstream, it’s like you become toxic all over again.”</p> <p><strong>PFAS</strong></p> <p>“These are known as ‘forever chemicals,’” Dr Cates says. “They persist in the environment, and they also don’t easily get out of the human body.”</p> <p>PFAS are also considered “endocrine-disrupting chemicals” because they can mimic hormones in the body – and they’re extremely common in our lives.</p> <p>Dr Cates says that since the use of PFAS became so widespread, signs of hormonal imbalances are on the rise: greater rates of thyroid disease, breast and prostate cancer, breast development in young boys and the number of women having menstrual problems.</p> <p>The CDC adds that current research suggests high levels of PFAS exposure may also cause high cholesterol, low infant birth weight, changes in liver enzymes, increased risk of pre-eclampsia (high blood pressure) in pregnant women, decreased vaccine response in children and an increased risk of kidney and testicular cancer.</p> <p><strong>Phthalates</strong></p> <p>Phthalates are another group of endocrine-disrupting chemicals. While Dr Johnson-Arbor emphasises there is still plenty to learn about the health effects of phthalates (and PFAS), a 2022 review of research found strong evidence that phthalate exposure is associated with low semen quality, childhood asthma and neurodevelopment problems. The researchers said that there’s also moderate evidence that phthalates can increase the risk of low infant birth weight, endometriosis, low testosterone, ADHD, Type 2 diabetes, and breast or uterine cancer.</p> <p><strong>How to shop safely</strong></p> <p>You can’t sell a $4 t-shirt without cutting some health and safety corners, so Dr Cates’ main recommendation to limit your chemical exposure is to avoid fast fashion retailers altogether. Look for sustainable brands that prioritise natural fabrics and materials, such as cotton, linen, hemp, silk or bamboo. And keep a lookout for chemical keywords such as “stain-resistant,” “waterproof,” and “shrink-proof.”</p> <p>“Since lead is most harmful to young children, people can avoid dressing their infants and children in fast fashion clothing to avoid childhood exposures,” adds Dr Johnson-Arbor. “I am most concerned with children’s potential exposure to these chemicals, specifically lead.”</p> <p><em>Image credits: Getty Images</em></p> <p><em>This article originally appeared on <a href="https://www.readersdigest.com.au/healthsmart/3-major-toxins-have-been-found-in-popular-clothing-brands-heres-what-to-know" target="_blank" rel="noopener">Reader's Digest</a>. </em></p>

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