money & Banking

Shannen Findlay

ALDI brings back $23 version of $349 cult favourite

Just days away from the official start of winter, the one thing we are probably all excited for is the chance to cosy up with a blanket while enjoying a hot meal.

Australian home chefs will soon be able to get their hands on the latest ALDI release which features a number of cast iron and enamel-finished pots, pans and baking dishes.

The range is part of ALDI’s latest Special Buys launch to hit stores Saturday, June 1 and fans of the supermarket are excited for a budget-friendly pan that saves you over $320 in comparison to the designer version.

The range has been likened to the Le Creuset products which come with a hefty price tag.

In the new release, shoppers will be able to purchase the three-litre Dutch Oven, priced at $22.99 – which is just a fraction of the $300 version you can get from the popular designer French brand.

For those who can’t wait to cook up a hearty soup when the colder weather officially kicks in, the 11L enamel stock pot can be purchased for $19.99, or shoppers can get the 16cm cast iron saucepan, which is available for $19.99 if they’re looking to cook smaller meals.

Last year, a buyer frenzy ensued when the Special Buys range hit shelves with some stores selling out of the beloved cookware in just seconds.

“Got the Dutch oven this morning. There were about 30 people lined up including me ready for the doors to open,” a member of the Facebook Group ALDI Lovers Australia wrote.

“Dutch Oven and French pans were all gone in seconds. Wish I had of got the French pan also.”

Another customer also detailed other shoppers were stockpiling the products.

“My local store pretty much sold out of the 20cm and 28cm pans this morning. In fact a family filled up 4 trolleys with these. No limit whatsoever,” the comment read.

“Then in the carpark I saw them standing by their car thinking how they were going to put the boxes in a sedan. Go figure!”

In the past, ALDI has come under fire for its Special Buys promotions, with The Checkout, a consumer awareness program on ABC, dubbing the limited releases as “illegal bait advertising” to draw customers into the store.

However, ALDI spokespeople said they felt their stores have complied with Consumer Law and warns customers that stocks are available in usually small amounts for a short time only.

Scroll through the gallery above to see some of the Winter Cooking Special Buys range available on June 1.