Tim Tam slammed over biscuit blunder
A bemused shopper has caused a stir online with their side-by-side comparison of Tim Tam packets.
In a photo posted to Reddit, biscuit fans were met with the horrifying discovery that unless they were buying Tim Tam’s Original line, they were receiving significantly less biscuit for their buck.
Two packets had been placed side by side - one Tim Tam’s Original biscuits, the other their Deluxe Dark Choc Mint - to make the disparity in Tim Tam to plastic ratio clear for all to see.
In the deluxe pack, eight biscuits could be nestled in the plastic with large gaps between them, typically weighing in at 175g when full. Meanwhile, in the original, 11 could be sandwiched into the packaging, and weighed 200g before any were eaten.
Most importantly, both packs - from the outside - appeared to be exactly the same size.
“Australia’s biggest scam unwrapped,” the post was titled, drawing in over 600 comments, and over 7,000 ‘upvotes’ - the Reddit equivalent of telling fellow users that something is worth a look at.
As one put it, “that’s gotta be the most un-Australian Australian thing I’ve ever seen.”
“As an American looking at this, it actually bothers me how inefficient the packaging is. You can get so much more in there,” another pointed out.
“Stupid amount of plastic for eight biscuits,” one noted.
“Honestly just make the packet smaller,” someone suggested, before adding that “this only increases plastic waste. At least a smaller expensive product ‘feels’ more premium.”
There were those that could see the funny side, of course, taking to the comments to try and lighten the situation for those mourning the loss of their beloved biccies.
“11 Tim Tams. Why 11? Not divisible by anything. I can’t eat 1/4 of the packet, or 1/2, so looks like I’m eating the lot,” one wrote.
“And here I was, thinking I was just eating them too quickly,” joked another.
“Duh, that's why they're called ‘Deluxe’, cause they're rarer and way harder to capture in the wild to put in packs,” one expert on the matter explained.
And while the original poster went on to respond to many that they were only having some fun, and it really wasn’t that serious, there were those that simply wanted to rain on their parade, repeatedly pointing out that the weight and quantity of biscuits was clearly displayed on the packaging itself.
In response to one such comment, the poster said that they were “literally having a laugh, I’m not a victim having a cry. It’s biscuits. The photo shows the spacing of the deluxe which is wasteful and the packet sizes are the same length, which is deceiving.”
And, as they also later explained, the packaging information simply wasn’t a factor because “I’m a professional Tim Tam eater so I pick based on flavours.”
Images: Reddit