The big change coming to Coles
We’ve all been there. You’re in the supermarket trying to figure out what to make for dinner, but nothing is coming to mind.
But Coles has solved that dilemma by launching a food concept that could solve meal woes through its first-ever restaurant where shoppers can eat ready-made meals in-store.
The supermarket giant announced its first-ever restaurant-supermarket hybrid, with a test store kicking off in Tooronga, Victoria, offering ready-to-eat food through partnerships with a fresh meal provider, EARL Canteen and national sushi chain Sushi Sushi.
Even though the concept will only be available in Coles stores, both companies will be running the department-store style concessions using their own staff and products.
Things on offer include barista-made coffee and sushi rolls with Coles’ “special burger sauce”.
According to Coles head of convenience, Louis Eggar, the concept was introduced in the hopes to make life easier for customers.
“The Tooronga supermarket is just the first Coles in the country with independent restaurants in store as part of our ongoing transformation to make Coles a destination for convenience and health-focused shopping,” he told news.com.au.
It will include 450 lines of Coles’ expanded range of Fresh Kitchen salads, ready-to-do breakfasts, pre-cut fruit and vegetable, and homestyle-inspired ready-made meals.