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“That’s just disgusting”: Frustration over Woolworths issue spotted in store

Customers aren’t thrilled with Woolworths’ “disgusting” use of plastic which has been used to package “mini” versions of fruit.

The photo, which was posted to Woolworths Facebook page, shows dozens of plastic packets of fruit, including bananas, apples and mandarins.

The poster wrote:

“Seriously Woolworths... All this plastic, for what reason? Because they’re “mini”?”

Others were quick to agree, saying that they think the retailer should be more responsible with their packaging.

“That’s just disgusting and a complete disappointment. Open your eyes Woolies. This isn’t what customers want. And while you’re at it, get a new manager in charge of packaging,” one person wrote.

One person pointed out that if people didn’t buy the pre-packaged fruit, there wouldn’t be a demand.

“If people didn't buy them but bought the loose ones instead then Woolies wouldn't make a profit on them and stop selling them. Shame on the people that buy them over loose,” they said.

A spokesperson from Woolworths was quick to comment on the post.

“Most produce will be available loose for purchase as we know both options appeal to different customers, with many taking advantage of pre-packed versions to better manage budgets at the checkout,” they wrote in a comment.

“The packaging on produce helps with reducing food waste. Packaging protects the quality and extends the shelf life of fruit and vegetables as they’re transported from the farm, to the store and to our customers.”

However, marketing expert at the University of Technology Sydney Dr David Waller explained to Yahoo News Australia that the concept is sound, but was “poorly executed”.

“It’s another example that Woolworths is being inconsistent with their message,” Dr Waller said.

“They take away single-use plastic bags, but then they sell bags for 15 cents, then they talk about being green, and reducing plastic, but then give away plastic toys.”

Dr Waller also stated that Woolworths likely packaged the fruit this way to target children.

“They probably would’ve thought that by aiming at a kid’s market, mothers would love them. There are even many reviews from parents saying they enjoy using them,” he said.

“I think they should continue with the campaign to get more kids to eat fruit, but leave them as unpacked fruit, or have them in recyclable mesh or brown paper bags.”

Tags:
food, packaging, plastic, woolworths, retailer