Charlotte Foster
Family & Pets

Iconic Dulux dog gives birth to adorable puppies

The iconic Dulux dog has given birth to seven adorable Old English Sheepdog puppies. 

The heart-warming news was shared on X, formerly known as Twitter, by the global paint brand to celebrate International Dog Day. 

The pups can be seen running around on wobbly legs and playing with each other before resting on their mother, Olivia. 

Olivia, who lives in Lincolnshire in England, is the current the face of the Dulux ads, with the brand using Old English Sheepdogs in their advertisements for more than 60 years. 

Olivia's pups may already have their future in showbiz sorted, with Dulux calling the six-week-old puppies "stars in their own right", hinting they may appear in ads as they get older. 

Dulux Creative Director and Colour Expert Marianne Shillingford said, “As proud sponsors of the Old English Sheepdog Rescue & Welfare Fund, we’re delighted to be able to finally share the exciting news of the irresistible puppy additions to the Dulux family.”

“The pups are stars in their own right, and I’m sure we’ll be seeing more of them in the years to come.”

The beloved breed of dog has been synonymous with the Dulux brand since first appearing in a Dulux ad in 1961 when the director’s Old English Sheepdog, Dash, crashed one of the adverts. 

The camera and cast loved Dash so much that he made it into the ad after the final edit. 

After Dash, pup Digby took the reins - and was perhaps the most famous Dulux dog after picking up a Hollywood film credit. 

Between 1995 and 2002, the position was held by Mash, followed by Willow and, most recently, two Old English Sheepdogs, Madison and Olivia.

Image credits: Dulux

Tags:
family & pets, dog, Dulux, puppies