Charlotte Foster
Money & Banking

"Completely crushed": Collapse of bridal company leaves dozens distraught

Dozens of Aussie brides have been left feeling "completely crushed" after a bridal shop collapsed into voluntary liquidation. 

The Bridal Atelier Pty Ltd, a bridal shop in Melbourne, appointed liquidators, leaving staff shocked and left to take calls from distraught brides concerned their wedding plans have gone up in smoke.

The company's phone number has been disconnected, while their social media accounts and website have been removed.

Mr Dullaway, one of the appointed liquidators, told news.com.au the company had “never recovered from the Covid lockdown” so had made the difficult decision to shut down for good.

Georgia Schroeder, who works in the Melbourne store, said that she had only been hired in the bridal store less than two months before the collapse and was left devastated by the collapse.

“I’m a broken woman,” she posted online, adding that she is “completely crushed”.

Ms Schroeder said she had thought scoring the gig would be a “dream job” but it’s turned into more of a nightmare, as she has been left dealing with the fallout.

“I’ve had hundreds of phone calls from brides begging and crying about their gowns and loss of money,” she said. 

“And even though it won’t mean much to the hundreds affected, none of the staff have been paid. We have all been left in the dark.”

She added that she wanted to apologise “from the bottom of my heart” for what had happened and wished the best for brides affected by the collapse.

Anna Campbell, one of the brands stocked by the boutique, is trying to help brides as they panic over their weddings. 

“We are devastated to hear of the sudden and heartbreaking closure of our retailer, The Bridal Atelier,” the company posted online. 

“Even in these uncertainty times, you, our bride, are our number one priority and focus." 

“Rest assured that we remain dedicated to upholding our commitment to you and will ensure that the highest level of service and care is provided through every step of your remaining bridal journey.” 

Image credits: Instagram 

Tags:
money & banking, brides, wedding, collapse